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[personal profile] tzikeh
TiVo is listing their Top 100 Season Passes, taken by sampling 20,000 anonymous users.

[livejournal.com profile] basingstoke said, "Of course, TiVo is a little skewed since you have to be kind of seriously into tv to get it in the first place". But that just plays into my belief that TiVo is the advance guard when it comes to stats on viewership. Nielsen ratings are hopelessly outdated. This points towards a very near future in which network, basic cable, and pay cable are competing for viewers on a completely level playing field.

You know, it's funny. What happened with tanning has happened with fandom. Stick with me on this one. ;) Back in the day, paler skin was the most desirable skin, because it indicated wealth and status. The more money you had, the less likely you were going to be out in the sun (laboring) for any real period of time. Then, that changed to darker skin - because the more money you had, the more time you had to lie around in the sun while others did work (indoors) for you. With media fandom, up to just a very very few years ago, if you were a hardcore fan, you knew the television schedules by heart - what was on which network when. What was opposite what. You could recite the grids. Nowadays, a hardcore media fan has no idea when *anything* is on, because it's all on the TiVo Season Pass and you never, ever have to think about what day or time it airs - or you're downloading everything from Suprnova.org.

Progress! It's always interesting.

Date: 2004-11-01 12:24 pm (UTC)
From: [identity profile] yahtzee63.livejournal.com
You're right that the Top 100 is a lot different than the Nielsen Top 100 -- I was looking more at the top 25, which is not very different.

But I'm still not sure it correllates exactly. "American Idol," for instance, is a show that most people want to watch live, for the competition/voting aspect; therefore it's probably not TiVoed as much, I'd say.

Date: 2004-11-01 12:41 pm (UTC)
From: [identity profile] tzikeh.livejournal.com
Okay, then let's stick entirely with non-cable, non-voting shows. ;)

Scrubs, according to Nielsen, gets 3 million (on average) viewers, compared with Everybody Loves Raymond - 12 million. Crossing Jordan - 12 million on average, while Smallville gets 2 million viewers on the Nielsen system.

Take a look at Scrubs and Smallville compared to Everybody Loves Raymond and Crossing Jordan on the TiVo listings. I think the discrepancy is significant.

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