From Jeff Eastin's twitter (HOLY MOTHER OF GOD) SPOILER

[tzikeh]

I once said that I'd really really really like to see Peter on a horse.



HE'S ON A HORSE.

HIS BADGE IS NOW DIAMONDS.

HIS GUN IS NOW TICKETS TO THAT THING THAT YOU LIKE.

And then basingstoke said: "This is the man your criminal could smell like. Just rub them together vigorously." And then I died.

Comments

[entangled-now.livejournal.com]

I'M ON A HORSE - IT HAS NEVER BEEN SO APPROPRIATE.

[tzikeh.livejournal.com]

THIS IS THE MAN YOUR CONVICT COULD SMELL LIKE

[entangled-now.livejournal.com]

OH GOD YOU WIN THIS ONE, MAKE IT HAPPEN UNIVERSE! ♥

[dementedsiren.livejournal.com]

MY DAY = MADE.

[tzikeh.livejournal.com]

GOD I KNOW RIGHT?

[usakeh.livejournal.com]

THAT IS AWESOME.

[tzikeh.livejournal.com]

SO AWESOME

[vickita.livejournal.com]

O.O Dude, you got powers.

[tzikeh.livejournal.com]

I KNOW.

[movies-michelle.livejournal.com]

Ooooh, if he's riding down on a suspect in Central Park or something, this will be AWESOME!

Oh, the things this show gives us.

[tzikeh.livejournal.com]

It is, in fact, in Central Park. And they are filming it today.

*hopes*

[movies-michelle.livejournal.com]

I want Neal standing by, watching him and teasing the crap out of Peter about his Lone Ranger moves, while secretly going, "YOU ARE SO HOT, OMG!!!!"

(Because Neal is apparently a 15-year-old girl in my head.)

[gwyn-r.livejournal.com]

I'm feeling really stupid because I don't get the other things you said, but I'm guessing it's that Old Spice thing, isn't it? I really haven't caught up to pop culture, yet, apparently, from all this living offline lately.

Regardless, I am happy now. I think I could die, actually, and feel complete.

[tzikeh.livejournal.com]

Indeed, it is Old Spice. Here's the commercial. It is absolutely worth watching. They did the entire thing in one take, no cgi except the diamonds-to-Old-Spice at the end.

[gwyn-r.livejournal.com]

Heee. That's pretty cute. I'd seen the commercials ffing through things, but never stopped to watch, really. I have a lot of things to catch up on.

And now for the "what did you think of last night?" part.

[(Anonymous)]

Actually it was one SHOT, which took 3 days and 56 takes in order to get the seamless movement from bath to boat to horse that we see in the final commercial. The ad was done by Wieden/Kennedy in Portland, OR and
Leo LaPorte at TWiT has a great interview with copy writers Craig Allen and Eric Kallman who explain how the shot was done. It is a very entertaining interview and can be found here:

http://scienceblogs.com/grrlscientist/2010/02/how_that_amazing_old_spice_com.php

E

[silveraspen]

FABULOUS.

[loz]

HAHAHAHA! Awesome!

[peacerabbit.livejournal.com]

(I came to your journal randomly via whitecollar_tv.)

I LOVE HORSES AND I LOVE PETER AND I LOVE THIS PICTURE OH MY GODDDDDDDD

[amy_vic.livejournal.com]

They keep giving us this stuff! And it's not even my birthday!

And now, I have to go pass out, or die of glee, or something. HE'S ON A HORSE.

[phoenix64.livejournal.com]

I...I...I LOVE YOU JEFF EASTIN.

[non_sequential.livejournal.com]

Damn, that man is hot.

This is immensely cheering after the trauma of the mid-season finale.